aboutTikTok | LinkedIn
In the begining of 2023, a simple conviction came to mind.
“What if I posted a TikTok everyday for 100 days?”
Many “social-first” creatives/creators in marketing and advertising don’t practice what they preach. (myself included)
We often like to educate brands for their lack of bravery in social culture when we ourselves hide behind private profiles.
What started as a daily crafting exercise on TikTok snowballed into a goldmine of platform insights that pushed my craft alongside some surprising numbers
Within a 100 days I have...
Created 171 pieces of content on TikTok
Grew 68 to 50K+ followers
Gained 15M+ Views on the account
But I did not stop there, I further grew the account after the 100 days and it is now sitting at a healthy 200K+ followers with a inbox that is always full.